American Businesses in China: Balancing Culture and Communication
Author: Nancy Lynch Lynch Street
As more and more American businesses have set up operations in China, American business owners have had to concern themselves with respecting how Chinese values and beliefs and how China's changing economic and political climates relate to the business world.
American businesses that have been successful in China, such as General Electric, Children's Television Workshop, Holiday Inn, DaimlerChrysler and the Foxboro Company, to name just a few, know how important a consideration for Chinese culture is in business operations. Their efforts in China are profiled in this work to serve as case studies for others interested in doing business in China. This book also examines the Chinese worldview, a fusion of Confucianism, Taoism, Buddhism and communism, and the effects of globalization on business ventures. It also considers the changing nature of Chinese consumerism, highlighting significant differences between urban and rural populations and a distinctive generational divide. It ends by offering some general conclusions as well as suggestions for those interested in doing business in China. Author Bio:
Nancy Lynch Street is a professor of speech communication at Bridgewater State College in Bridgewater, Massachusetts. Marilyn J. Matelski is assistant chair of the Department of Communication at Boston College in Chestnut Hill, Massachusetts.
Table of Contents:
Acknowledgments | ||
Foreword | ||
Introduction | 1 | |
Chronology | 9 | |
1 | The Chinese Worldview | 15 |
2 | Issues in Globalization | 45 |
3 | The Changing Chinese Consumer | 61 |
4 | Case Study: Educational Programs and Exchanges in China | 82 |
5 | Case Study: Two Art Exhibitions Cross the Pacific | 108 |
6 | Case Study: General Electric and Sesame Street - A True Joint Venture | 129 |
7 | Case Study: The Holiday Inn Network in China - More Is Better | 150 |
8 | Case Study: DaimlerChrysler - Silence in China After the "Deal Heard 'Round the World" | 169 |
9 | Case Study: The Foxboro Company - Infrastructure's Hidden Jewel | 182 |
10 | Final Thoughts: Getting to Yes Between East and West | 210 |
App. A | China Profile | 229 |
App. B | Traditional Chinese Holidays and Festivals | 232 |
App. C | Contrasting Cultures | 234 |
App. D | Council on International Educational Exchange | 240 |
Glossary | 243 | |
Notes | 247 | |
Bibliography | 270 | |
Index | 287 |
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Problem-Solving Handbook
Author: Bob Sproull
With this informative book, shopfloor workers get the essential training they need to understand the root causes of manufacturing problems.
Booknews
Written for a manufacturing audience, this hands-on guide contains a methodology for discovering and dissecting the root causes of problems, in a format that encourages readers to participate in the learning process. Features numerous learning aids and problem-solving truths, plus cause and effect diagrams, tree diagrams, flow charts, case studies, and sample forms. Sproull works in the private sector. Annotation c. Book News, Inc., Portland, OR (booknews.com)
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