Sunday, December 6, 2009

Essential Managers or Unwritten Laws of Engineering

Essential Managers: Project Management

Author: Andy Bruc

Learn about quality control, communication, deadlines, budgeting, and planning risks.

From setting out objectives to compiling the close—down report, from choosing priorities to selecting the right team, Project Management shows you how to plan, run, and monitor a project, and explains what to do if things go wrong. It contains a wealth of straightforward, expert advice on scheduling and budgeting, managing and communicating information, planning activities, and developing leadership skills to ensure successful completion of all your projects.

The Essential Manager have sold more than 1.9 million copies worldwide! Experienced and novice managers alike can benefit from these compact guides that slip easily into a briefcase or a portfolio. The topics are relevant to every work environment, from large corporations to small businesses. Concise treatments of dozens of business techniques, skills, methods, and problems are presented with hundreds of photos, charts, and diagrams. It is the most exciting and accessible approach to business and self—improvement available.



New interesting book: Taste of America or Simply Scrumptious

Unwritten Laws of Engineering

Author: W J King

By James G. Skakoon and W.J. King

This fully revised and updated edition of the 1944 classic, serves as a crucial compilation of "house rules," or a professional code.

It addresses three areas: what the beginner needs to learn at once; "laws" relating chiefly to engineering executives; and purely personal considerations for engineers.

Packed with contemporary examples, this new volume is a must for those entering the engineering field or those interested in improving their professional effectiveness.



Saturday, December 5, 2009

Toyota Talent or Closing the Innovation Gap

Toyota Talent

Author: Jeffrey K Liker

Toyota credits its status as a global powerhouse to its people.

Now two of the leading authorities on the company give you the methods for developing an exceptional workforce the Toyota way.

Toyota has changed the economic and business landscape with its model for organizational excellence. Jeffrey K. Liker's international bestseller, The Toyota Way, summarized this management approach with his 4P model consisting of Philosophy, Process, People, and Problem Solving. The Shingo Prize-winning The Toyota Way Fieldbook went a step further showing how to apply the 4Ps to other companies.

Toyota Talent explores the critical importance of People in the Toyota model. Without an exceptional workforce, the other principles would be useless. Liker and Meier describe how the company develops high-performing individuals and an outstanding workforce. With illustrative examples, guidance, and proven techniques, this book also shows the best ways to grow talent from within.

Jeffrey K. Liker, Ph.D., author of the bestselling The Toyota Way, is Professor of Industrial and Operations Engineering at the University of Michigan and coowner of lean consulting firm Optiprise, Inc. His Shingo-Prize winning work has appeared in The Harvard Business Review, Sloan Management Review, and other leading publications.

David P. Meier is coauthor (with Liker) of The Toyota Way Fieldbook, and is President of Lean Associates, Inc., a consulting company dedicated to supporting other organizations in their efforts to learn from the Toyota Way. David was a group leader for Toyota Motor Manufacturing for ten years.



Books about: Simulation Modeling and Analysis with Expertfit Software or The Advanced Digital Photographers Workbook

Closing the Innovation Gap: Reigniting the Spark of Creativity in a Global Economy

Author: Judy Estrin

One of the business world’s most highly regarded innovators offers her ideas on how to close the innovation gap

Is innovation magic, luck, or just another process to be managed? Are innovators born or taught?
Written by one of the technology industry’s most respected entrepreneurs and innovators, Closing the Innovation Gap answers those and other important questions for business leaders, entrepreneurs, public policy makers, academics, and anyone interested in America’s future.


Entrepreneur and former Cisco CTO Judy Estrin explores the evolution of science and technology after World War II to illustrate why innovation is so crucial to economic, social, and cultural development.
Without a thriving “innovation ecosystem,” says Estrin, the United States will not be able to leverage rapidly-changing conditions and prevail in the emerging global economy. She outlines the distinctive life-cycles of each area of this ecosystem-- research, development, and application--and goes on to describe the forces that are eroding it, explaining clearly how and why companies and countries lose their innovative edge. Then she offers practical advice and guidance on what business leaders,
policy makers, entrepreneurs, and educators can do to reignite the spark of scientific and technological creativity in organizations and the country.



Table of Contents:
Preface     ix
Introduction: Innovation Is Not Optional     1
The Capacity for Change     7
The Innovation Ecosystem     35
Inspirational Innovation     53
Narrowing Horizons     71
Losing Our Balance     93
Green-Thumb Leadership     103
Reviving the National Ecosystem     151
Next-Generation Innovators     199
Afterword: A Call to Action     231
Acknowledgments     235
List of Interviewees     239
Index     245

Thursday, December 3, 2009

The Only Investment Guide Youll Ever Need or Be a Recruiting Superstar

The Only Investment Guide You'll Ever Need

Author: Andrew Tobias

For more than twenty-five years, The Only Investment Guide You'll Ever Need has been America's favorite finance guide, winning the allegiance of more than a million readers across the country. Now this indispensable book has been fully revised and updated-covering all the new tax laws-and reorganized with a new user-friendly design. Concise, witty, and truly understandable, Andrew Tobias shows you how to use your money to your best advantage-no matter how much or how little you have.
o How to spend smarter-and save $1,000 or more o When to invest in stocks, and how o The ins and outs of investing on the Internet o Tax strategies, from tuition to retirement o Whom-if anyone-you can trust to manage your money and much, much more

How to spend smarter--and save $1,000 or more When to invest in stocks, and how The ins and outs of investing on the Internet Tax strategies, from tuition to retirement The basics of life insurance Who--if anyone--you can trust to manage your money The inside skinny on annuities, real estate, and Social Security

and much, much more

Newsweek

Old Favorite: This book is back again...Tobias remains the funniest of financial writers.

New York Times Book Review

What Tobias has to say is as rational as a pocket calculator.

Library Journal

You've probably got the original it was a million-copy best seller so here's a revised version covering new laws and the joys of the Internet. Copyright 2002 Cahners Business Information.

BookList

Irreverent (and sometimes flip) and entertaining, Tobias serves up his tips with iconoclastic common sense.



New interesting book: How Nations Grow Rich or South Western Accounting with Peachtree Complete 2005

Be a Recruiting Superstar: The Fast Track to Network Marketing Millions

Author: Mary Christensen

No matter how motivated and energetic you are-even if you're the greatest sales-person on the planet!-as a network marketer with limited time, there's only so much money you can make without great recruits to help you sell your products. Recruiting is the life force of any network marketing, multilevel marketing, or party plan business. It lifts the ceiling off your income and is the key that will allow you to keep checks rolling in above and beyond what you can do yourself. If you're ready to achieve real financial independence and live a life most people only dream about, recruiting must become your number-one priority.

Be a Recruiting Superstar takes the guesswork out of successful recruiting, letting you in on Mary Christensen's easy-to-master system for finding and training the right people to sell your product or services, and teaching them to do the same. You'll learn how to increase your income exponentially by: doing and saying the things that will turn prospects into partners, overcoming objections with confidence, attracting people who never considered network marketing, asking the kind of questions that will have your hottest prospects identifying themselves to you!

Packed with powerful, can't-miss insider tips, this inspiring guide will give you the know-how and confidence to become the network marketing superstar earner you've always wanted to be!



Table of Contents:

Introduction 1

Pt. I Prepare to Recruit 7

Ch. 1 Why People Become Network Marketers and Why They Don't 9

Ch. 2 Recruiting Principles That Will Transform Your Business 13

Ch. 3 How to Connect with More People 23

Ch. 4 How Much Do You Know About Network Marketing? 27

Ch. 5 Assemble Your Tools 32

Ch. 6 Develop Your Personal Success Story 35

Pt. II Identify Your Best Prospects 39

Ch. 7 Get Ready to Connect! 41

Ch. 8 Recruiting Your Customers 45

Ch. 9 Recruiting at Parties 51

Ch. 10 Approaching People Who Need the Money 62

Ch. 11 Turning Parents On to Your Business Opportunity 67

Ch. 12 Identifying Hot Prospects by Their Careers 71

Ch. 13 Connecting with People Who Have Been in the Business Before 77

Ch. 14 Embracing Ethnic Diversity 82

Ch. 15 Helping Business Owners Switch 86

Ch. 16 Peacocks and Other Hot Prospects 89

Ch. 17 Why Your Business Will Appeal to Achievers 108

Ch. 18 Helping Gen Ys Realize Their Dreams 113

Ch. 19 Helping Gen Xs Get What They Want 119

Ch. 20 Brightening the Future for Baby Boomers 123

Ch. 21 Women and Network Marketing 126

Ch. 22 Men and Network Marketing 130

Ch. 23 Recruiting Couples 134

Ch. 24 Recruiting Close to Home 138

Ch. 25 Building a Part-Time Army 144

Ch. 26 Prospect Shopping 148

Ch. 27 How to Get Referrals 157

Pt. III Turning Knowledge into Practice 161

Ch. 28 The Dress Rehearsal 163

Ch. 29 Approaching Your Prospects 168

Ch. 30 The Recruiting Interview 174

Ch. 31 The Business Seminar 178

Ch. 32 Loving Objections 184

Pt. IV Are You a Recruiting Superstar? 193

Ch. 33 Your Personal Recruiting Style 195

Ch. 34 Give Your New Recruits the Best Possible Start 202

Index 205

Wednesday, December 2, 2009

Financial Accounting or The Pocket Idiots Guide to Performance Appraisal Phrases

Financial Accounting: Tools for Business Decision Making

Author: Paul D Kimmel

Financial Accounting, 5th Edition provides students with an understanding of fundamental concepts necessary to use accounting effectively. Starting with a “macro” view of accounting information, the authors present real financial statements. They establish how a financial statement communicates the financing, investing, and operating activities of a business to users of accounting information. Kimmel, Weygandt and Kieso motivate students by grounding the discussion in the real world, showing them the relevance of the topics covered to their future.



Table of Contents:
Ch. 1Introduction to financial statements2
Ch. 2A further look at financial statements46
Ch. 3The accounting information system98
Ch. 4Accrual accounting concepts156
Ch. 5Merchandising operations and the multiple-step income statement216
Ch. 6Reporting and analyzing inventory266
Ch. 7Internal control and cash314
Ch. 8Reporting and analyzing receivables370
Ch. 9Reporting and analyzing long-lived assets418
Ch. 10Reporting and analyzing liabilities472
Ch. 11Reporting and analyzing stockholder's equity532
Ch. 12Statement of cash flows564
Ch. 13Financial analysis : the big picture644
App. ASpecimen financial statements : tootsie roll industries, Inc
App. BSpecimen financial statements : hershey foods corporation
App. CTime value of money
App. DReporting and analyzing investments

Read also Information Seeking in Electronic Environments or 3ds Max 8 Essentials

The Pocket Idiot's Guide to Performance Appraisal Phrases

Author: Peter Gray

Performance reviews, minus the dread.

Nobody likes performance appraisals. To make the most of them, though, managers and supervisors can take advantage of this guide, complete with the phrases and words they need to confidently conduct clear, objective performance reviews. Phrases are given for common behavior and skill categories as well as for common functional areas—and they work, regardless of appraisal type.

Author Biography:
Peter Lawrence Gray is the CEO of Peter Gray Associates, an executive search firm. Gray has worked for a variety of Fortune 100 firms. He writes columns and articles on employment-related issues for newspapers and business journals, and is frequently featured on radio and television.
John H. Carroll has 34 years of experience in human resource management and organizational leadership development. He was senior associate at The Essex Group, a leadership, management, and organizational development consulting firm.



Tuesday, December 1, 2009

The 4 Hour Workweek or Plan B 30

The 4-Hour Workweek: Escape 9-5, Live Anywhere, and Join the New Rich

Author: Timothy Ferriss

What do you do? Tim Ferriss has trouble answering the question. Depending on when you ask this
controversial Princeton University guest lecturer, he might answer:

“I race motorcycles in Europe.”
“I ski in the Andes.”
“I scuba dive in Panama.”
“I dance tango in Buenos Aires.”

He has spent more than five years learning the secrets of the New Rich, a fast-growing subculture who has abandoned the “deferred-life plan” and instead mastered the new currencies—time and mobility—to create luxury lifestyles in the here and now.

Whether you are an overworked employee or an entrepreneur trapped in your own business, this book is the compass for a new and revolutionary world. Join Tim Ferriss as he teaches you:

• How to outsource your life to overseas virtual assistants for $5 per hour and do whatever you want
• How blue-chip escape artists travel the world without quitting their jobs
• How to eliminate 50% of your work in 48 hours using the principles of a forgotten Italian economist
• How to trade a long-haul career for short work bursts and freuent "mini-retirements"
• What the crucial difference is between absolute and relative income
• How to train your boss to value performance over presence, or kill your job (or company) if it’s beyond repair
• What automated cash-flow “muses” are and how to create one in 2 to 4 weeks
• How to cultivate selective ignorance—and create time—with a low-information diet
• What the management secrets of Remote ControlCEOs are
• How to get free housing worldwide and airfare at 50–80% off
• How to fill the void and create a meaningful life after removing work and the office

You can have it all—really.

What People Are Saying


"It's about time this book was written. It is a long-overdue manifesto for the mobile lifestyle, and Tim Ferriss is the ideal ambassador. This will be huge."
–Jack Canfield
Co-creator of Chicken Soup for the Soul®, 100+ million copies sold

"This is a whole new ball game.  Highly recommended."
–Dr. Stewart D. Friedman
Adviser to Jack Welch and Former Vice President Al Gore on Work/Family Issues
Director of the Work/Life Integration Project, The Wharton School, University of Pennsylvania

"Stunning and amazing. From mini-retirements to outsourcing your life,
it's all here. Whether you're a wage slave or a Fortune 500 CEO, this
book will change your life!"
–Phil Town
#1 New York Times Bestselling Author of Rule #1

"The 4-Hour Workweek is a new way of solving a very old problem: just how can we work to live and prevent our lives from being all about work?  A world of infinite options awaits those who would read this book and be inspired by it!"  
–Michael E. Gerber
Founder & Chairman of E-Myth Worldwide and the World's #1 Small Business Guru

“Timothy has packed more lives into his 29 years than Steve Jobs has in his 51.”
–Tom Foremski
Journalist and Publisher of SiliconValleyWatcher.com

Thanks to Tim Ferriss, I have more time in my life to travel, spend time with family and write book blurbs. This is a dazzling and highly useful
work.”
–A.J. Jacobs
Editor-at-Large, Esquire Magazine, Author of The Know-It-All

"If you want to live life on your own terms, this is your blueprint."
–Mike Maples
Co-founder of Motive Communications (IPO to $260M market cap), Founding Executive of Tivoli (sold to IBM for $750M)

"Tim is Indiana Jones for the digital age. I've already used his advice to go spearfishing on remote islands and ski the best hidden slopes of Argentina. Simply put, do what he says and you can live like a millionaire."
Albert Pope
Derivatives Trading, UBS World Headquarters

This engaging book makes you ask the most important question that you will ever face: What exactly is it that you want out of work and life, and why? Tim Ferriss is a master of getting more for less, often with the help of people he doesn't even know, and here he gives away his secrets for fulfilling your dreams.”
–Bo Burlingham
Editor-at-Large, Inc. magazine
Author of Small Giants: Companies That Choose To Be Great Instead of Big

"Reading this book is like putting a few zeros on your income.  Tim brings lifestyle to a new level–listen to him!"
–Michael D. Kerlin
McKinsey & Company Consultant to Bush-Clinton Katrina Fund
J. William Fulbright Scholar

"Part scientist and part adventure hunter, Tim Ferriss has created a road map for an entirely new world.  I devoured this book in one sitting–I have seen nothing like it."
–Charles L. Brock
Chairman and CEO, Brock Capital Group
Former CFO, COO, and General Counsel, Scholastic, Inc.
Former President, Harvard Law School Association

"Outsourcing is no longer just for Fortune 500 companies.  Small and mid-sized firms, as well as busy professionals, can outsource their work to increase their productivity and free time for more important commitments. It's time for the world to take advantage of this revolution.”
–Vivek Kulkarni
CEO Brickwork India and former IT Secretary, Bangalore
Credited as the “techno-bureaucrat” who helped make Bangalore an IT destination in India

"Tim is the master! I should know. I followed his rags to riches path and watched him transform himself from competitive fighter to entrepreneur. He tears apart conventional assumptions until he finds a better way."
–Dan Partland
Emmy Award-Winning Producer; American High, Welcome to the Dollhouse

"The 4-Hour Workweek is an absolute necessity for those adventurous souls who want to live life to its fullest.  Buy it and read it before you sacrifice any more!"
–John Lusk
Group Product Manager, Microsoft World Headquarters

"If you want to live your dreams now, and not in 20 or 30 years, buy this book!"
–Laura Roden
Chairman of the Silicon Valley Association of Start-up Entrepreneurs
Lecturer in Corporate Finance, San Jose State University

“With this kind of time management and focus on the important things in life, people should be able to get 15 times as much done in a normal work week.”
–Tim Draper
Founder, Draper Fisher Jurvetson
Financiers to innovators including Hotmail, Skype, and Overture.com

"Tim Ferriss’s book is about gaining the courage to streamline your life
… But even more than that, it challenges the reader to seriously consider an essential–yet rarely asked–question:  What do you really want from life?"
–Rolf Potts
Author of Vagabonding and Travel Columnist for Yahoo! News

"Tim has done what most people only dream of doing. I can't believe he is going to let his secrets out of the bag. This book is a must read!"
–Stephen Key
Top Inventor and Team Designer of Teddy Ruxpin, Lazer Tag
Consultant to “American Inventor”




Book about: Fodors Ireland 2009 or Streetwise Barcelona Map Laminated City Center Street Map of Barcelona Spain Folding Pocket Size Travel Map With Metro

Plan B 3.0: Mobilizing to Save Civilization

Author: Lester R Brown

"How to build a more just world and save the planet....We should all heed Brown's advice."—Bill Clinton

In this updated edition of the landmark Plan B, Lester Brown outlines a survival strategy for our early twenty-first-century civilization. The world faces many environmental trends of disruption and decline, including rising temperatures and spreading water shortage. In addition to these looming threats, we face the peaking of oil, annual population growth of 70 million, a widening global economic divide, and a growing list of failing states. The scale and complexity of issues facing our fast-forward world have no precedent

With Plan A, business as usual, we have neglected these issues overly long. In Plan B 3.0, Lester R. Brown warns that the only effective response now is a World War II-type mobilization like that in the United States after the attack on Pearl Harbor.



Table of Contents:
Preface     xi
Entering a New World     3
A Massive Market Failure     6
Environment and Civilization     9
China: Why the Existing Economic Model Will Fail     13
Mounting Stresses, Failing States     14
A Civilizational Tipping Point     18
Plan B-A Plan of Hope     20
A Civilization in Trouble
Deteriorating Oil and Food Security     27
The Coming Decline of Oil     29
The Oil Intensity of Food     34
The Changing Food Prospect     36
Cars and People Compete for Crops     38
The World Beyond Peak Oil     42
Food Insecurity and Failing States     45
Rising Temperatures and Rising Seas     48
Rising Temperature and Its Effects     49
The Crop Yield Effect     51
Reservoirs in the Sky     53
Melting Ice and Rising Seas     56
More-Destructive Storms     61
Cutting Carbon 80 Percent by 2020     64
Emerging Water Shortages     68
Water Tables Falling     69
Rivers Running Dry     75
Lakes Disappearing     77
Farmers Losing to Cities     78
ScarcityCrossing National Borders     81
Water Scarcity Yields Political Stresses     82
Natural Systems Under Stress     85
Shrinking Forests: The Many Costs     86
Losing Soil     90
From Grassland to Desert     93
Advancing Deserts     94
Collapsing Fisheries     97
Disappearing Plants and Animals     101
Early Signs of Decline     106
Our Socially Divided World     107
Health Challenge Growing     110
Throwaway Economy in Trouble     115
Population and Resource Conflicts     117
Environmental Refugees on the Rise     121
Mounting Stresses, Failing States     123
The Response-Plan B
Eradicating Poverty, Stabilizing Population     131
Universal Basic Education     133
Stabilizing Population     136
Better Health for All     140
Curbing the HIV Epidemic     144
Reducing Farm Subsidies and Debt     146
A Poverty Eradication Budget     149
Restoring the Earth     152
Protecting and Restoring Forests     153
Conserving and Rebuilding Soils     158
Regenerating Fisheries      162
Protecting Plant and Animal Diversity     164
Planting Trees to Sequester Carbon     165
The Earth Restoration Budget     169
Feeding Eight Billion Well     175
Rethinking Land Productivity     176
Raising Water Productivity     179
Producing Protein More Efficiently     183
Moving Down the Food Chain     188
Action on Many Fronts     189
Designing Cities for People     192
The Ecology of Cities     194
Redesigning Urban Transport     196
Reducing Urban Water Use     202
Farming in the City     205
Upgrading Squatter Settlements     208
Cities for People     209
Raising Energy Efficiency     213
Banning the Bulb     215
Energy-Efficient Appliances     218
More-Efficient Buildings     221
Restructuring the Transport System     225
A New Materials Economy     228
The Energy Savings Potential     235
Turning to Renewable Energy     237
Harnessing the Wind     239
Wind-Powered Plug-in Hybrid Cars     243
Solar Cells and Collectors      246
Energy from the Earth     252
Plant-Based Sources of Energy     255
River, Tidal, and Wave Power     258
The World Energy Economy of 2020     259
An Exciting New Option
The Great Mobilization     265
Shifting Taxes and Subsidies     267
Summing Up Climate Stabilization Measures     273
A Response to Failing States     276
A Wartime Mobilization     279
Mobilizing to Save Civilization     280
What You and I Can Do     285
Notes     289
Index     373
Acknowledgments     393
About the Author     399

Monday, November 30, 2009

The Ten Commandments for Business Failure or The 7 Habits of Highly Effective Families

The Ten Commandments for Business Failure

Author: Donald R Keough

The Ten Commandments for Business Failure is a cautionary bible for business leaders, from a widely admired elder statesman who has seen and heard it all.



Table of Contents:
Foreword   Warren Buffett     ix
Introduction     1
Top of the List: Quit Taking Risks     11
Be Inflexible     25
Isolate Yourself     45
Assume Infallibility     59
Play the Game Close to the Foul Line     67
Don't Take Time to Think     81
Put All Your Faith in Experts and Outside Consultants     97
Love Your Bureaucracy     115
Send Mixed Messages     133
Be Afraid of the Future     151
Lose Your Passion for Work-for Life     173
Acknowledgments     187

Books about: The Science of Sherlock Holmes or Id Rather Teach Peace

The 7 Habits of Highly Effective Families

Author: Stephen R Covey

In his first major work since The 7 Habits of Highly Effective People, Steven R. Covey presents a practical and philosophical guide to solving the problems--large and small, mundane and extraordinary--that confront all families and strong communities. By offering revealing anecdotes about ordinary people as well as helpful suggestions about changing everyday behavior, The 7 Habits of Highly Effective Families shows how and why to have family meetings, the importance of keeping promises, how to balance individual and family needs, and how to move from dependence to interdependence. The 7 Habits of Highly Effective Families is an invaluable guidebook to the welfare of families everywhere.



Sunday, November 29, 2009

Human Resource Management or Leadership Pipeline

Human Resource Management

Author: Robert L Mathis

Take the most current look at human resource management and its impact on the success of organizations today with the latest edition of HUMAN RESOURCE MANAGEMENT from Mathis/Jackson. Whether you are currently a practicing human resource management professional or plan to use HR knowledge in your career this comprehensive market-leading text has the information you need for ongoing professional success. This authoritative text offers a leading resource for preparation for professional HR certification by providing coverage of all major topics for the PHR and SPHR professional examinations given by the Human Resource Certification Institute (SHRM). This edition effectively blends theory and practice as it highlights the latest trends in human resource today, including strategic HR, employee retention, HR technology, talent management, total rewards, risk management, and workforce demographics changes. An updated research and academic approach with relevant examples demonstrates how HR is contributing to and impacting overall organizational success.. The book's application approach details how emerging trends in technology, globalization, and HR Metrics are driving changes in HR management today. Valuable learning features, from the latest HR headlines to HR Best Practices, add to your knowledge of how current events impact HR and shape success today. This edition's new integrated CengageNOW online learning system helps you efficiently manage and complete course requirements, with personalized study plans that maximize study time as you focus on the areas most challenging for you. The new HR BizFlix video clips from today's feature movies put HR principles in action. Find everything youneed to understand the latest transformations in HR today and how HR can contribute to your success, both individually and organizationally, success with Mathis/Jackson's HUMAN RESOURCE MANAGEMENT, 12E.

Booknews

A text/CD-ROM package, featuring chapter objectives, vignettes, summaries, key terms, review and discussion questions, and real life cases. This ninth edition contains the and a number of issues of the on a companion CD-ROM. Text content is keyed to sections on the CD-ROM. Also new to this edition are web sites, and Internet exercises. There is also new material on equal employment and affirmative action and performance management. Mathis teaches management at the University of Nebraska-Omaha. Annotation c. Book News, Inc., Portland, OR (booknews.com)



New interesting textbook: The Three Signs of a Miserable Job or Bringing Home the Birkin

Leadership Pipeline: How to Build the Leadership-Powered Company

Author: James Noel

Together, these authors have more first-hand experience in leadership development and succession planning than you're likely to find anywhere else. And here, they show companies how to create a pipeline of talent that will continuously fill their leadership needs-needs they may not even yet realize. The Leadership Pipeline delivers a proven framework for priming future leaders by planning for their development, coaching them, and measuring the results of those efforts. Moreover, the book presents a combination leadership-development/succession-planning program that ensures a steady line-up of leaders for every critical position within the company. It's an approach that bolsters the retention of intellectual capital as it eliminates the need to go outside for expensive "stars," who will probably jump ship before they reach their full potential anyway.

Booknews

Three business consultants explain how companies can develop leaders from their current pool of employees by developing a system that sorts out corporate roles, identifies potential, and plans development. They identify and explain six specific leadership levels that comprise their pipeline. They do not provide a bibliography. Annotation c. Book News, Inc., Portland, OR (booknews.com)



Table of Contents:
Preface.
Acknowledgements.
About the Authors.
Introduction.
Six Leadership Passages: An Overview.
From Managing Self to Managing Others.
From Managing Others to Managing Managers.
From Managing Mangers to Functional Manager.
From Functional Manager to Business Manager.
From Business Manager to Group Manager.
From Group Manager to Enterprise Manager.
Diagnostics: Identifying Pipeline Problems and Possibilities.
Performance Improvement: Clarifying Roles and Creating Performance Standards.
Succession Planning.
Identifying Potential Pipeline Failures.
The Functional Career Passage.
Coaching.
Benefits Up and Down the Line.
Index.

Saturday, November 28, 2009

Salt or Financial Management

Salt: A World History

Author: Mark Kurlansky

Mark Kurlansky, the bestselling author of Cod and The Basque History of the World, here turns his attention to a common household item with a long and intriguing history: salt. The only rock we eat, salt has shaped civilization from the very beginning, and its story is a glittering, often surprising part of the history of humankind. A substance so valuable it served as currency, salt has influenced the establishment of trade routes and cities, provoked and financed wars, secured empires, and inspired revolutions. Populated by colorful characters and filled with an unending series of fascinating details, Kurlansky's kaleidoscopic history is a supremely entertaining, multi-layered masterpiece.

Publishers Weekly

Only Mark Kurlansky, winner of the James Beard Award for Excellence in Food Writing for COD: A Biography of the Fish that Changed the World, could woo readers toward such an off-beat topic of SALT: A World History...Throughout his engaging, well-researched history, Kurlansky sprinkles witty asides and amusing anecdotes. A piquant blend of the historic, political, commercial, scientific and culinary, the book is sure to entertain as well as educate.

Library Journal

In his latest work, Kurlansky is in command of every facet of this topic, and he conveys his knowledge in a readable, easy style. Deftly leading readers around the world and across cultures and centuries, he takes an inexpensive, mundane item and shows how it has influenced and affected wars, cultures, governments, religions, societies, economies, cooking (there are a few recipes), and foodsЉAn entertaining, informative read, this is highly recommended.

Los Angeles Times - Rubin

In Salt: A World History, Kurlansky continues to prove himself remarkably adept at taking a most unlikely candidate and telling its tale with epic grandeur.

Publishers Weekly

Only Kurlansky, winner of the James Beard Award for Excellence in Food Writing for Cod: A Biography of the Fish that Changed the World, could woo readers toward such an off-beat topic. Yet salt, Kurlansky asserts, has "shaped civilization." Although now taken for granted, these square crystals are not only of practical use, but over the ages have symbolized fertility (it is, after all, the root of the word "salacious") and lasting covenants, and have been used in magical charms. Called a "divine substance" by Homer, salt is an essential part of the human body, was one of the first international commodities and was often used as currency throughout the developing world. Kurlansky traces the history of salt's influences from prehistoric China and ancient Africa (in Egypt they made mummies using salt) to Europe (in 12th-century Provence, France, salt merchants built "a system of solar evaporation ponds") and the Americas, through chapters with intriguing titles like "A Discourse on Salt, Cadavers and Pungent Sauces." The book is populated with characters as diverse as frozen-food giant Clarence Birdseye; Gandhi, who broke the British salt law that forbade salt production in India because it outdid the British salt trade; and New York City's sturgeon king, Barney Greengrass. Throughout his engaging, well-researched history, Kurlansky sprinkles witty asides and amusing anecdotes. A piquant blend of the historic, political, commercial, scientific and culinary, the book is sure to entertain as well as educate. Pierre Laszlo's Salt: Grain of Life (Forecasts, Aug. 6) got to the finish line first but doesn't compare to this artful narrative. 15 recipes, 4o illus., 7 maps. (Jan.) Copyright 2001Cahners Business Information.

Library Journal

In his latest work, Kurlansky (Cod, The Basque History of the World) is in command of every facet of his topic, and he conveys his knowledge in a readable, easy style. Deftly leading readers around the world and across cultures and centuries, he takes an inexpensive, mundane item and shows how it has influenced and affected wars, cultures, governments, religions, societies, economies, cooking (there are a few recipes), and foods. In addition, he provides information on the chemistry, geology, mining, refining, and production of salt, again across cultures, continents, and time periods. The 26 chapters flow in chronological order, and the cast of characters includes fishermen, kings, Native Americans, and even Gandhi. An entertaining, informative read, this is highly recommended for all collections. [For another book on the topic, see Pierre Laszlo's more esoteric Salt: Grain of Life, LJ 7/01; other recent micro-histories include Joseph Amato's Dust, Mort Rosenblum's Olive, and Tom Vanderbilt's The Sneaker Book. Ed.] Michael D. Cramer, Raleigh, NC Copyright 2001 Cahners Business Information.

Kirkus Reviews

A lively social history that does for salt what Kurlansky previously did for Cod (1997). Perhaps the author slightly oversells his subject by claiming it is far more important and interesting than the evolution of language or the harnessing of fire. But maybe he has a point: Without salt, Kurlansky states at the outset, there would be no life, let alone a nifty preservative for everything from herring to mummies. Salt keeps the muscles pumping, the blood flowing, the brain firing. Its importance has trailed endless strife. Salt enters written history (as so many things do) with the Chinese, who had the first known salt works, imposed the first known salt tax, and fought the first known salt war. They also used it to preserve the wondrous 1,000-year-old egg, which "takes about 100 days to make, and will keep for another 100 days"-give or take, evidently, 365,000 days. From there Kurlansky follows salt through its deployment by the Egyptians on to the Basques, who salted the cod that they chased all the way to North America a thousand years ago, and on through essentially all of history. In salt, politics and food mix continually, if uncomfortably. The Incans, Aztecs, and Mayans rose to power partly on the back of salt; control of it made and unmade royal houses in Europe and the Far East. There developed a whole semiotics of salt, and Kurlansky deconstructs it. A couple of curious errors, such as attributing the famous comment "Kill them all. God knows his own" to "an Albigensian leader" rather than to the Albigensian-slaughtering Pope Innocent III, are piddling in relation to the study's encyclopedic brilliance. Numerous old salt-specializing recipes are included. Enlightening anddelighting as he goes, Kurlansky is, like Jane Grigson before him, a peerless food historian. History Book Club/National Science Book Club/Quality Paperback Book Club alternate selection; author tour

What People Are Saying

Anthony Bourdain
SALT is the fascinating, indispensable history of an indispensable ingredient. Like Kurlansky's earlier work, COD, it's a must-have book for any serious cook or foodie.
author of the best-selling Kitchen Confidential


Anthony Bourdain
A must-have book for any serious cook or foodie.
— Anthony Bourdain, author of Kitchen Confidential




New interesting textbook: Geographies of Consumption or Operations Management

Financial Management: Theory & Practice (with Thomson ONE - Business School

Author: Eugene F Brigham

Written for and praised by students just like you, FINANCIAL MANAGEMENT: THEORY AND PRACTICE gives you relevant, practical, and easy-to-understand information covering all of the financial management topics you need to succeed in this course. Underlying theory is presented first in an accessible style and then followed by the practical application.



Table of Contents:
Part One: FUNDAMENTAL CONCEPTS OF FINANCIAL MANAGEMENT.
1. An Overview of Financial Management and the Financial Environment. Web Extension 1A: A Closer Look at Markets: Securitization and Social Welfare. Web Extension 1B: An Overview of Derivatives. Web Extension 1C: A Closer Look at the Stock Markets.
2. Time Value of Money. Web Extension 2A: Continuous Compounding. Web Extension 2B: The Tabular Approach.
3. Financial Statements, Cash Flow, and Taxes. Web Extension 3A: The Federal Income Tax System for Individuals.
4. Analysis of Financial Statements.
Part Two: SECURITIES AND THEIR VALUATION.
5. Bonds, Bond Valuation, and Interest Rates. Web Extension 5A: A Closer Look at Zero Coupon Bonds. Web Extension 5B: A Closer Look at TIPS: Treasury Inflation-Protected Securities. Web Extension 5C: A Closer Look at Bankruptcy and Reorganization. Web Extension 5D: A Closer Look at Bond Risk: Duration. Web Extension 5E: The Pure Expectations Theory and Estimation of Forward Rates.
6. Risk, Return, and the Capital Asset Pricing Model. Web Extension 6A: Continuous Probability Distributions. Web Extension 6B: Estimating Beta with a Financial Calculator.
7. Portfolio Theory and Other Asset Pricing Models.
8. Stocks, Stock Valuation, and Stock Market Equilibrium. Web Extension 8A: Derivation of Valuation Equations.
9. Financial Options and Applications in Corporate Finance. Web Extension 9A: The Binomial Approach.
Part Three: PROJECTS AND THEIR VALUATION.
10. The Cost of Capital. Web Extension 10A: The Divisional Cost of Capital. Web Extension 10B: EstimatingGrowth Rates. Web Extension 10C: The Cost of Equity in the Nonconstant Dividend Growth Model. Web Extension 10D: New Equity Issues and the Marginal WACC.
11. The Basics of Capital Budgeting: Evaluating Cash Flows. Web Extension 11A: The Accounting Rate of Return (ARR).
12. Cash Flow Estimation and Risk Analysis. Web Extension 12A: Replacement Project Analysis. Web Extension 12B: The Risk-Adjusted Project Cost of Capital.
13. Decision Trees, Real Options, and Other Capital Budgeting Topics. Web Extension 13A: The Abandonment Real Option. Web Extension 13B: Risk-Neutral Valuation.
Part Four: CORPORATE VALUATION AND GOVERNANCE.
14. Financial Planning and Forecasting Financial Statements. Web Extension 14A: Financing Feedbacks. Web Extension 14B: Advanced Techniques for Forecasting Financial Statement Accounts.
15. Corporate Valuation, Value-Based Management, and Corporate Governance.
Part Five: STRATEGIC FINANCING.
16. Capital Structure Decisions: The Basics. Web Extension 16A: Degree of Leverage.
17. Capital Structure Decisions: Extensions.
18. Distributions to Shareholders: Dividends and Repurchases.
Part Six: TACTICAL FINANCIAL DECISION.
19. Initial Public Offerings, Investment Banking, and Financial Restructuring. Web Extension 19A: Rights Offerings.
20. Lease Financing. Web Extension 20A: Percentage Cost Analysis. Web Extension 20B: Leasing Feedback. Web Extension 20C: Leveraged Leases.
21. Hybrid Financing: Preferred Stock, Warrants, and Convertibles. Web Extension 21A: Calling Convertible Issues.
Part Seven: SPECIAL TOPICS.
22. Working Capital Management. Web Extension 22A: Secured Short-Term Financing.
23. Derivatives and Risk Management. Web Extension 23A: Risk Management with Insurance. Web Extension 23B: Bond Portfolio Immunization.
24. Bankruptcy, Reorganization, and Liquidation. Web Extension 24A: Multiple Discriminant Analysis.
25. Mergers, LBOs, Divestitures, and Holding Companies. Web Extension 25A: Comparison of Alternative Valuation Models.
26. Multinational Financial Management. WEB CHAPTERS.
27. Providing and Obtaining Credit.
28. Advanced Issues in Cash Management and Inventory Control.
29. Pension Plan Management.
30. Financial Management in Not-for-Profit Businesses.

Tuesday, February 17, 2009

Understanding Management or Second Nature

Understanding Management

Author: Stephen Linstead

This unique volume focuses on management as it is--a complex set of social and symbolic processes--often characterized by considerable ambiguity and paradox. In particular, Understanding Management contains a body of work concerned with building an experience-based grounded description and understanding of the processes of management and managing. The contributors to this volume explore and illuminate various themes including, the dynamics, subtleties, and complexities of managerial life; its informal, as well as formalized features and practices; and the significance of the cultural and symbolic in organizations. Concentrating on the meanings and relationship between managerial talk, thought, and action, the contributors examine issues like culture, myth, ritual, totem, and taboo. Drawing from both new and established anthropological concepts, this volume provides an in-depth analysis that enables the reader to understand the nature of managing. Understanding Management represents a fascinating and invaluable resource for all those studying, teaching, and researching management, and for those in organization theory, organization behavior, the sociology and psychology of organizations, and general management studies.

Booknews

Provides access to a wide range of federal statistics for development officials and others seeking information for competitive analysis, strategic planning, market research, and other types of economic and policy evaluation. National and state data, organized by four-digit SIC codes in all wholesale and retail trade categories, includes for each SIC code a description of the category, statistics on total sales and total employment, lists of leading companies, and graphics showing industry concentration and statistics broken down by state. A second section consists of statistical tables for 590 cities and metro areas, organized alphabetically. Thoroughly indexed by SIC, subject, company, occupation, and city. Annotation c. Book News, Inc., Portland, OR (booknews.com)



New interesting book: Double Menopause or Discovering Nutrition

Second Nature: Economic Origins of Human Evolution

Author: Haim Ofek

This book spans two million years of human evolution and explores the impact of economics on human evolution and natural history. The theory of evolution by natural selection has always relied in part on progress in areas of science outside of biology. By applying economic principles at the borderlines of biology, Haim Ofek shows how some of the outstanding issues in human evolution, such as the increase in human brain size and the expansion of the environmental niche humans occupied, can be answered. He identifies distinct economic forces at work, beginning with the transition from the feed-as-you-go strategy of primates, through hunter-gathering and the domestication of fire to the development of agriculture. This highly readable book will inform and intrigue general readers and those in fields such as evolutionary biology and psychology, economics, and anthropology.



Table of Contents:
Acknowledgments
1Introduction1
Pt. 1Bioeconomics
2Exchange in human and nonhuman societies9
Adam Smith's zoological digression9
Symbiotic exchange11
Kin and nepotistic exchange14
Mercantile exchange20
Tentative conclusions24
3Classical economics and classical Darwinism26
Darwin and the Scottish economists: The first point of junction26
Darwin's principle of utility: The second point of junction31
Diversity of human nature: The third point of junction35
4Evolutionary implications of division of labor44
The capacity for specialization and differentiation45
The capacity to operate in grand-scale formations55
5The feeding ecology62
The incredible shrinking gut62
Runaway arms races in a vertical feeding ecology74
6The origins of nepotistic exchange84
Primordial exchange at the lowest levels of organization84
Convergent body structures86
Convergent social structures95
The primate connection98
7Baboon speciation versus human specialization105
Parallels in the feeding ecology105
Antipredator behavior110
Adaptive radiation in the baboons114
The "southern ape"115
Founder-effect speciation117
Trade and adaptive specialization118
Pt. 2Paleoeconomics
8Departure from the feed-as-you-go strategy125
The physical environment125
Stone tool technology according to Darwin128
Exchange augmented foot-sharing131
9The origins of market exchange138
Bateman's syndrome138
The impetus to trade142
The nature of commodities and the structure of markets143
Fire: What's in a name?151
10Domestication of fire in relation to market exchange153
Nonhuman use of fire153
The question of fuel155
Incendiary skills157
Provision of fire in the absence of ignition technology159
Fire and occupation of caves162
11The Upper Paleolithic and other creative explosions168
The Upper Paleolithic toolkit169
Long-distance trade172
Economic and geographic expansions173
Monetarization of exchange in relation to symbolic behavior179
12Transition to agriculture: the limiting factor190
Five unexplained remarkable facts190
The history of the problem192
Agriculture versus hunting-gathering194
Climates on average196
Climates at variance: a clue in the ice caps202
The Fertile Crescent: a regional case study207
13Transition to agriculture: the facilitating factor212
The specialization-diversification dichotomy212
The question of autarky212
The caprine paradox217
Agrarian origins of ancient cities222
Agriculture: summary226
References228
Index237

Monday, February 16, 2009

World Development Report 2002 or Strategic Public Diplomacy and American Foreign Policy

World Development Report 2002: Building Institutions for Markets

Author: World Bank

This report is about building institutions that support markets which promote growth and reduce poverty. It analyzes the myriad of institutions--formal and informal, public and private--that people build and use to undertake activities that maximize returns and to manage risk in markets. These institutions range from unwritten customs and traditions to complex legal codes that regulate international commerce on the cutting edge of technology. Some developing countries have been able to harness such market-supporting institutions to improve the welfare of their people, but others have not yet achieved the same degree of success. Drawing on a wealth of research and experience from inside and outside the World Bank, this 23rd edition of the World Development Report moves toward a deeper understanding of market-supporting institutions and a better appreciation of how people can build such institutions.
Building Institutions for Markets takes a two-step approach to institutional development. First, it contends that what is critical is focusing on the functions that market-supporting institutions provide and how they provide it rather than on particular structures. Looking at institutions in terms of the functions they provide rather than in terms of their structures helps identify institutional gaps. Second, after identifying the institutional gap, the next step is to build the needed institution. The report goes beyond the recognition that one size does not fit all to develop an understanding of how to think about designing effective institutions in a particular context.
Building Institutions for Markets includes Selected World Development Indicators, an essential reference onrecent trends in development. Altogether, the report offers valuable insights and vital guidance for policymakers, researchers, and anyone with an interest in development.



Interesting textbook: Phase 2 Low Carb Recipes or Yoga in Modern India the Body between Science and Philosophy

Strategic Public Diplomacy and American Foreign Policy: The Evolution of Influence

Author: Jarol B Manheim

Strategic public diplomacy, once commonly called propaganda, has existed since the twelfth century, when Richard I, crusading sovereign of England, plucked the eyes from his prisoners and returned them to his arch-rival Saladin--an unmistakable message intended to mold the image that Richard's foreign enemies had of him. Although their methods have grown more sophisticated and gentrified since the Middle Ages, the goal of governments employing strategic public diplomacy has remained essentially the same: to influence public or elite opinion in a foreign country for the purpose of turning the foreign policy of the target country to advantage.

The first systematic analysis of the growing foreign public relations industry in the U.S., this remarkable text traces the impact that the political "image management" of other nations has had on the American foreign policy agenda. Documenting the evolution of these campaigns in both scale and sophistication, this book includes an analysis of the Justice Department's foreign agent registration records, numerous interviews with journalists, consultants, and key government officials, and a systematic assessment of media content to gauge the effectiveness of these attempts at news management. The author presents and tests elements of a general model of agenda-related communication effects, presenting case studies that illustrate the extent to which the American media are saturated with foreign diplomatic messages, including the recent effort of the Kuwaiti government-in-exile to influence public opinion in the U.S. during the Gulf War, and concludes with an inventory and discussion of the issues raised by the "export" of the knowledge-base andskills underlying new, sophisticated communication strategies now being employed on behalf of foreign interests. Based on fifteen years of exhaustive research, this book is ideal for courses in foreign policy, media, and politics.



Table of Contents:
1Propaganda in the Age of Strategic Communication3
2The New "Diplomats": A Growth Industry14
3Image Management: The Real "Smart Weapon" of the Gulf Conflict39
4Coming to America: Head-of-State Visits as Public Diplomacy61
5What's in a Word?: "Democracy" and U.S. Foreign Policy83
6Rites of Passage: Mega-Events as Public Diplomacy102
7Managing National Images125
8Agenda Dynamics and External Influence on U.S. Foreign Policymaking148
9The Evolution of Influence158
Appendix A: Selected Figures173
Appendix B: Controlling for Regression Toward the Mean179
Appendix C: Persons Interviewed181
Notes185
Bibliography191
Index203

Sunday, February 15, 2009

Workbook Contemporary Economics 2e or Intercultural Business Communication

Workbook, Contemporary Economics, 2e

Author: William A McEachern

Review chapter material with this supplemental Workbook. Using the objective questions and activities, you can prepare for your class or review for quizzes and chapter tests.



Table of Contents:
National Content Standards in Economies     xxiv
Reading Skills     xxvi
Introduction to Economics     2
What Is Economics?     4
The Economic Problem     5
Economic Theory     10
Opportunity Cost and Choice     19
Chapter Assessment     28
Economic Systems and Economic Tools     32
Economic Questions and Economic Systems     33
Production Possibilities Frontier     41
Comparative Advantage     50
Chapter Assessment     56
U.S. Private and Public Sectors     60
The U.S. Private Sector     61
Regulating the Private Sector     68
Public Goods and Externalities     75
Providing a Safety Net     82
Chapter Assessment     90
The Market Economy     96
Demand     98
The Demand Curve     99
Elasticity of Demand     107
Changes in Demand     116
Chapter Assessment     124
Supply     128
The Supply Curve     129
Shifts of the Supply Curve     138
Production and Cost     145
Chapter Assessment     156
Market Forces     160
Price, Quantity, and Market Equilibrium     161
Shifts of Demand and Supply Curves     167
Market Efficiency and Gains from Exchange     176
Chapter Assessment     184
Market Structure     188
Perfect Competition and Monopoly     189
Monopolistic Competition and Oligopoly     199
Antitrust, Economic Regulation, and Competition     206
Chapter Assessment     214
Market Institutions     218
Businesses     220
Entrepreneurs     221
Sole Proprietorships and Partnerships     229
Corporations and Other Organizations     237
Chapter Assessment     246
Labor Markets     250
Demand and Supply of Resources     251
Wage Determination     262
Labor Unions     269
Chapter Assessment     278
Financial Markets and Business Growth     282
Production, Consumption, and Time     283
Banks, Interest, and Corporate Finance     290
Business Growth     299
Chapter Assessment     308
The National Economy     312
Economic Performance     314
Estimating Gross Domestic Product (GDP)     315
Limitations of GDP Estimation     322
Business Cycles     329
Aggregate Demand and Aggregate Supply     337
Chapter Assessment     346
Economic Growth     350
The PPF, Economic Growth, and Productivity     351
Living Standards and Labor Productivity Growth     360
Issues of Technological Change     368
Chapter Assessment     376
Economic Challenges     380
Unemployment     381
Inflation     391
Economic Instability     397
Poverty     406
Chapter Assessment     414
Public Policy and the National Economy     418
Government Spending, Revenue, and Public Choice     420
Public Goods and Taxation     421
Federal, State, and Local Budgets     429
Economics of Public Choice     439
Chapter Assessment     446
Fiscal Policy, Deficits, and Debt     450
The Evolution of Fiscal Policy     451
Fiscal Policy Reconsidered     460
Federal Deficits and Federal Debt     467
Chapter Assessment      476
Money and Banking     480
Origins of Money     481
Origins of Banking and the Federal Reserve System     488
Money, Near Money, and Credit Cards     497
Chapter Assessment     506
Money Creation, the Federal Reserve System, and Monetary Policy     510
How Banks Work     511
Monetary Policy in the Short Run     517
Monetary Policy in the Long Run     528
Chapter Assessment     536
The International Economy     540
International Trade and Finance     542
Benefits of Trade     543
Trade Restrictions and Free-Trade Agreements     549
Balance of Payments     557
Foreign Exchange Rates     564
Chapter Assessment     572
Economic Development     576
Developing Economies and Industrial Market Economies     577
Foreign Trade, Foreign Aid, and Economic Development     587
Rules of the Game, Transition Economies, and Convergence     593
Chapter Assessment     602
Personal Financial Literacy     606
Consumer Responsibilities and Protections     608
Consumer Choice     609
Using Credit Responsibly     617
Consumer Protection     627
Chapter Assessment     636
Managing Your Money     640
Saving     641
Investing     650
Insurance     660
Chapter Assessment     666
Economic Data     670
Glossary     680
Spanish Glossary     693
Index     708

Read also Business Geography and New Real Estate Market Analysis or Rebuilding Germany

Intercultural Business Communication

Author: Lillian H Chaney

This book prepares today's business people to compete and manage domestic and international diversity in an increasingly multinational business arena. Unique in the market, it uses research involving three Delphi panels of experts' perceptions of the importance of the topics covered as the basis for its contents. The authors have traveled or worked in a number of countries, therefore producing a work of firsthand knowledge of the topics covered. Topics comprehensively covered include: cultural shock; language, oral, and non-verbal communication patterns; written communication patterns; global etiquette; business and social customs; intercultural negotiation process and strategies; and laws affecting international business and travel. A good reference work for anyone who works internationally.



Saturday, February 14, 2009

American Businesses in China or Problem Solving Handbook

American Businesses in China: Balancing Culture and Communication

Author: Nancy Lynch Lynch Street

As more and more American businesses have set up operations in China, American business owners have had to concern themselves with respecting how Chinese values and beliefs and how China's changing economic and political climates relate to the business world.

American businesses that have been successful in China, such as General Electric, Children's Television Workshop, Holiday Inn, DaimlerChrysler and the Foxboro Company, to name just a few, know how important a consideration for Chinese culture is in business operations. Their efforts in China are profiled in this work to serve as case studies for others interested in doing business in China. This book also examines the Chinese worldview, a fusion of Confucianism, Taoism, Buddhism and communism, and the effects of globalization on business ventures. It also considers the changing nature of Chinese consumerism, highlighting significant differences between urban and rural populations and a distinctive generational divide. It ends by offering some general conclusions as well as suggestions for those interested in doing business in China. Author Bio:
Nancy Lynch Street is a professor of speech communication at Bridgewater State College in Bridgewater, Massachusetts. Marilyn J. Matelski is assistant chair of the Department of Communication at Boston College in Chestnut Hill, Massachusetts.



Table of Contents:
Acknowledgments
Foreword
Introduction1
Chronology9
1The Chinese Worldview15
2Issues in Globalization45
3The Changing Chinese Consumer61
4Case Study: Educational Programs and Exchanges in China82
5Case Study: Two Art Exhibitions Cross the Pacific108
6Case Study: General Electric and Sesame Street - A True Joint Venture129
7Case Study: The Holiday Inn Network in China - More Is Better150
8Case Study: DaimlerChrysler - Silence in China After the "Deal Heard 'Round the World"169
9Case Study: The Foxboro Company - Infrastructure's Hidden Jewel182
10Final Thoughts: Getting to Yes Between East and West210
App. AChina Profile229
App. BTraditional Chinese Holidays and Festivals232
App. CContrasting Cultures234
App. DCouncil on International Educational Exchange240
Glossary243
Notes247
Bibliography270
Index287

Go to: An Introduction to Writing for Electronic Media or Crisis of Argentine Capitalism

Problem-Solving Handbook

Author: Bob Sproull

With this informative book, shopfloor workers get the essential training they need to understand the root causes of manufacturing problems.

Booknews

Written for a manufacturing audience, this hands-on guide contains a methodology for discovering and dissecting the root causes of problems, in a format that encourages readers to participate in the learning process. Features numerous learning aids and problem-solving truths, plus cause and effect diagrams, tree diagrams, flow charts, case studies, and sample forms. Sproull works in the private sector. Annotation c. Book News, Inc., Portland, OR (booknews.com)



Friday, February 13, 2009

The Best Poor Mans Country or Europe Unites

The Best Poor Man's Country: Early Southeastern Pennsylvania

Author: James T Lemon

In many respects early Pennsylvania was the prototype of North American development. Its conservative defense of liberal individualism, its population of mixed national and religious origins, its dispersed farms, county seats, and farm-service villages, and its mixed crop and livestock agriculture served as models for much of the rural Middle West. To many western Europeans in the eighteenth century, life in early Pennsylvania offered a veritable paradise and refuge from oppression. Some called it "the best poor man's country in the world."

The role of cultural backgrounds is important in this study of the development of early southeastern Pennsylvania, and as important is the interplay of people with the land. Lemon discusses the settlement of the land by western Europeans; the geographical and social mobility of the people; territorial organizations of farmlands, towns, and counties; and regional variations in land use, especially farming practices. Providing deeper access into the processes of social change, The Best Poor Man's Country remains a significant addition to the literature on colonial American historiography.



Table of Contents:
List of Tables
List of Figures
Preface to the 2002 Edition
Preface to the Original Edition
1Society and Environment of Early Pennsylvania1
2Occupying the Land, 1681-176042
3Movements of Pennsylvanians71
4Territorial Organization of Farms and Rural Institutions98
5Territorial Organization of Towns, Counties, and the Region118
6General Mixed Farming and Extensive Use of the Land150
7Regional Variations in the Use of the Land184
8The Development of Early Southeastern Pennsylvania218
Notes229
Bibliographical Note280
Sources for Figures284
Index287

Books about: Supervisão:Conceitos e criação da Habilidade

Europe Unites: The EU's Eastern Enlargement

Author: Peter A Pool

The EU's eastern enlargement has coincided with a decade of rapid progress toward closer European integration. Poole argues that this enlargement, more than any previous one, is closely linked with major EU projects of integration, including justice and home affairs, monetary union, a common foreign and security policy, and the effort to create a constitutional treaty.



Thursday, February 12, 2009

Verification and Validation for Quality of Uml 2 0 Models or Economics of Health and Medical Care

Verification and Validation for Quality of UML 2. 0 Models

Author: Bhuvan Unhelkar

A practical approach to enhancing quality in software models using UML Version 2.0

"Despite its increasing usage, many companies are not taking the best advantage of UML and, occasionally, individuals have experienced frustration in applying its standards. Perhaps this is because they have not yet read this book!"
-From the Foreword by Prof. Brian Henderson-Sellers

This book presents a practical checklist approach to enhancing the quality of software models created with the Unified Modeling Language (UML) Version 2.0. The foundation for quality is set by the discussion on the nature and creation of UML models. This is followed by a demonstration of how to apply verification and validation checks to these models with three foci: syntactical correctness, semantic meaningfulness, and aesthetic symmetry. The quality work is carried out within three distinct yet related modeling spaces:
* Model of problem space (MOPS)
* Model of solution space (MOSS)
* Model of background space (MOBS)

Readers can then choose a specific quality approach according to their roles in their projects.

Verification and validation checks are also organized according to these three modeling spaces, making it easier for the reader to focus on the appropriate diagrams and quality checks corresponding to their modeling space. In addition, a major element of this publication is the Strengths, Weaknesses, Objectives, and Traps (SWOT) analysis. This analysis is performed on each UML diagram, enabling readers to fully comprehend these diagrams, their advantages and limitations, and the way in which they can be used in practical projects for modeling.

A consistentcase study of the Lucky Insurance System is provided throughout the chapters to illustrate the creation of good quality UML diagrams, followed by application of quality checks to them. With its emphasis on quality in UML-based projects, this book is an essential resource for all quality professionals, including quality analysts, process consultants, quality managers, test designers, and testers.



Table of Contents:
1The quality strategy for UML1
2Nature and basics of UML diagrams27
3Strengths, weaknesses, objectives and traps (SWOT) of UML diagrams57
4V&V of the quality of MOPS85
5V&V of the quality of MOSS161
6V&V of the quality of MOBS193
7Managing the V&V process225
App. ALUCKY insurance case study231
App. BUML CASE tools237
App. CSummary of checks for V&V of the quality of MOPS241
App. DSummary of checks for V&V of the quality of MOSS251
App. ESummary of checks for V&V of the quality of MOBS257
App. FTemplates for actors, use cases and classes in MOPS263

See also: Attuazione dei quattro livelli: Una guida pratica per l'efficace valutazione dei programmi di formazione

Economics of Health and Medical Care

Author: Philip Jacobs

This newly updated and expanded edition strikes the necessary balance of population-based health economics and the more traditional. market-oriented approach to health care economics.

Doody Review Services

Reviewer: Malathi Srinivasan, MD (University of California Davis)
Description: The authors have written a concise, clear primer on healthcare economics. The book develops major themes in descriptive, explanatory, and evaluative economics and can be easily understood by the noneconomist. It highlights the objectives to be learned at the beginning of each chapter, reviews the material, and provides a series of questions at the end of each chapter to reinforce key points.
Purpose: This introductory book provides an economic approach to understanding healthcare issues affecting our population, using scarcity as a driver of healthcare needs. It focuses on how to do economics, and in thinking about healthcare economics in a systematic fashion. This book, now in its fifth edition, is a much-needed update in the instruction of healthcare economics for the noneconomist. It provides physicians and other healthcare providers a straightforward method of framing the complex economic issues surrounding healthcare delivery and healthcare outcomes.
Audience: This is a primer. Thus, the audience includes any noneconomist who is interested in understanding economic principles. As a physician and a health services researcher, I personally found the book useful, and logically laid out. It should be easy to incorporate elements of this book into a curriculum for medical students and residents. The authors did not provide any biographical data, other than their institutional affiliation:two pages on author identification would be useful in subsequent editions. However, these authors are known in the field of healthcare economics and are credible.
Features: The book covers three major domains of healthcare economics: descriptive, explanatory and evaluative methods. Much like the health services research models with input:> process:> output, this framework is recognizable and easy to follow. This book is useful for several reasons. It emphasizes an understanding of the concept for each section without excessive detail. Each chapter follows the classical educational technique of "foretelling, telling, then recapping." Learning objectives are clearly laid out. Questions/exercises at the end of the chapter track with the content of the chapter, and are illustrative. References are relevant. The diagrams are simple and there is minimal use of equations. This lack of mathematics/equations may offend economic purists, but the noneconomist is still able to see the relationships described based on the text description. The economic principles are described with clear examples, and a progressive disclosure method is used to build up increasingly complex models. There is always a tension in these introductory books between breadth and depth. However, for its stated purposes, there are no major shortcomings of this book.
Assessment: This book fills a unique niche as a healthcare economics primer for noneconomists. It is a standard textbook used in many institutions. This book is more readable than other, more technical books in the area, yet it does not oversimplify the material, nor does it talk down to the audience.

Booknews

The new edition of this text (dates of previous editions are not stated) continues its mission as an introduction that assumes no economics background. With the aim of teaching students how to think about economic problems in a systematic way, Jacobs (public health services, U. of Alberta, Canada) and Rapoport (economics, Mt. Holyoke College, Mass.) divide material into sections on descriptive, explanatory, and evaluative economics; and coverage includes the various tools used in economic analysis and evaluation. Among the new or expanded topics in this edition: the population-based approach, including international comparisons; agency theory and the applications of principal-agent analysis; the consumerism movement and its economic and policy implications; labor markets and health insurance markets; and cost effectiveness, cost utility, and cost-benefit analysis. Annotation c. Book News, Inc., Portland, OR (booknews.com)

Booknews

New edition of a solid textbook assuming only high school-level math and no previous economics study. For courses in public health, health care administration, and related topics. Annotation c. Book News, Inc., Portland, OR (booknews.com)

Rating

4 Stars! from Doody




Wednesday, February 11, 2009

Microsoft Office 2000 Professional Certified Edition or The Therapeutic Relationship in Complementary Health Care

Microsoft Office 2000 Professional Certified Edition

Author: Tim Duffy

Before starting the keystrokes of a project, Duffy takes more time to explain the significance of what students are about to do and learn. This conceptual approach builds computer skills and encourages critical thinking. After completing the projects in these books, readers will be prepared to take the core Microsoft Certification exams for Word 2000, Excel 2000, Access 2000, PowerPoint 2000, Outlook 2000, and FrontPage 2000. Successful completion of these exams gives readers measurable, marketable skills. For anyone interested in learning Microsoft Office 2000.

Booknews

This reference prepares students to take the proficient level exams for Microsoft Office User Specialist. Duffy (computer instructor, Illinois State U.) presents the why and how of computing, and emphasizes the common features of Office 2000 applications along with hands-on exercises. After covering Windows 98 with an introduction, a more on Windows section, and chapters on manipulating documents and folders, he discusses Internet Explorer 5, Outlook and FrontPage 2000; building a web page, and Word, Excel, and Access 2000. Wire ring binding. Annotation c. Book News, Inc., Portland, OR (booknews.com)



Look this: Food in World History or Food Shelf Life Stability

The Therapeutic Relationship in Complementary Health Care

Author: Annie Mitchell

Research-based and clinically relevant, this patient centered text explores the crucial role of "non-specific" aspects of treatment: trust, care, positive expectations and understanding in the healing process. Explores how the important relationship between patient and therapist provides the context for healing through research evidence from placebo studies, psychotherapy outcome studies, and studies of doctor/patient communication.

Patricia Blagman

This book describes the complex aspects of the therapeutic relationship, in theory and practice, with concepts primarily drawn from the field of psychotherapy. The authors wish to help practitioners reflect more deeply on how best to use themselves to promote healing relationships with their clients. These are indeed important objectives, as clients are turning to complementary practitioners for better relationships with healthcare providers. The book provides a thorough presentation of the practice and research of the therapeutic relationship. This book is written for all healthcare practitioners, especially practitioners of complementary therapies. I agree with the authors that a caring, relationship-centered interaction increases healing. The authors are clinical psychologists involved in teaching and research at the University of Exeter in the U.K. A thorough discussion of major concepts for considering the therapeutic relationship for healthcare practitioners, both traditional and complementary, who need more knowledge and insight into this process, is provided. Within the context of holism, issues affecting the practitioner and client in relationship are explored. This book provides insights, research, and theory from clinical psychology on the therapeutic relationship that can be applied to all practitioners in the healing arts. It is, perhaps, misnamed, as it does not pertain to any healthcare modality, complementary or traditional. It is rather a work to help all practitioners deepen the personal, therapeutic aspects of their practices.

Doody Review Services

Reviewer: Patricia Blagman, EdD, RN (Pace University)
Description: This book describes the complex aspects of the therapeutic relationship, in theory and practice, with concepts primarily drawn from the field of psychotherapy.
Purpose: The authors wish to help practitioners reflect more deeply on how best to use themselves to promote healing relationships with their clients. These are indeed important objectives, as clients are turning to complementary practitioners for better relationships with healthcare providers. The book provides a thorough presentation of the practice and research of the therapeutic relationship.
Audience: This book is written for all healthcare practitioners, especially practitioners of complementary therapies. I agree with the authors that a caring, relationship-centered interaction increases healing. The authors are clinical psychologists involved in teaching and research at the University of Exeter in the U.K.
Features: A thorough discussion of major concepts for considering the therapeutic relationship for healthcare practitioners, both traditional and complementary, who need more knowledge and insight into this process, is provided. Within the context of holism, issues affecting the practitioner and client in relationship are explored.
Assessment: This book provides insights, research, and theory from clinical psychology on the therapeutic relationship that can be applied to all practitioners in the healing arts. It is, perhaps, misnamed, as it does not pertain to any healthcare modality, complementary or traditional. It is rather a work to help all practitioners deepen the personal, therapeutic aspects of their practices.

Rating

4 Stars! from Doody




Table of Contents:
Foreword
Preface
1Introduction: promoting self-healing through the therapeutic relationship1
2The nature of health and illness17
3Towards a model of treatment in health care29
4What do patients want?43
5Communication and illness: the meaning of illness for patients59
6What makes change happen in treatment?77
7Power in treatment91
8The process of treatment107
9The health of the practitioner129
10Conclusion: centrality of the therapeutic relationship149
Author index161
Subject index167